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Asia Standard Americas, a leading developer of international upscale residences, is the North American subsidiary of the Asia Standard Group. Their parent company, Asia Standard International Group Limited, has been a publicly-traded company in Hong Kong since 1984. Currently, Asia Standard Americas is focused on the redevelopment of two prominent sites in downtown Vancouver—the old Landmark Hotel and the 1400 block on Alberni Street, both situated in the West End. With a commitment to excellence, they collaborate with acclaimed architects to create top-tier mixed-use projects that enhance the neighborhood and contribute to Vancouver’s stunning skyline.

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Website

SLEEK &
INTUITIVE

To develop an all-inclusive website demonstrating the company’s signature project called the Pacific by Grosvenor, that would connect with the buyer and ensure the company’s standards are met. Burst collaborated on this project with Rennie Marketing and Letter Box.

Style Concepts

Captivating
Aesthetics.

Our team worked closely with the client to gain a thorough understanding of their industry and their potential buyers in order to set Asia standards apart from its competitors. With the use of the right aesthetic choice in typeface, buttons, supporting elements, images and interactions enriched the client’s user experience.

With art direction, we presented mood boards which acted as a shot list for the client and photographer to understand and follow. The images depicted the culture and strength of the company.

Logo Re-Design

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Our team worked collaboratively to ensure that both elements and content are scaled well with the size of the screen on which it is viewed. Images were sized accordingly so that visitors could easily read the content.